Privacy Policy
Peel Epoxy respects your privacy and is committed to protecting the personal information provided to us.
This Privacy Policy explains how we collect, use, disclose, retain and protect personal information when you:
- Visit the Peel Epoxy website
- Register for an epoxy training course
- Purchase through our online checkout
- Request an epoxy flooring quote
- Contact our team
- Submit information through a Facebook or Instagram lead form
- Interact with our advertisements
- Subscribe to marketing communications
This policy is designed around the privacy principles applicable to Canadian private-sector businesses, including accountability, consent, limiting collection, limiting use, safeguards, openness and access.
1. About Peel Epoxy
In this Privacy Policy, “Peel Epoxy,” “we,” “us” and “our” refer to Peel Epoxy and the individuals authorized to operate its training and flooring services.
Contact Information
Peel Epoxy
1110 Kamato Road
Mississauga, Ontario
Canada
Phone: 905-902-3007
Privacy email: [PRIVACY EMAIL]
2. Personal Information We Collect
The information collected depends on how you interact with Peel Epoxy.
Website and Contact Information
When you contact us or submit a form, we may collect:
- Full name
- Email address
- Phone number
- City or project location
- Message or inquiry
- Preferred contact method
- Information you voluntarily include in your communication
Training Registration Information
When you register for a Peel Epoxy training course, we may collect:
- Student name
- Billing name
- Email address
- Phone number
- Billing address
- Course date
- Number of attendees
- Company name, when provided
- Dietary or accessibility information, when voluntarily provided
- Order number
- Payment status
- Discount or promotional code
- Registration and attendance records
- Communications relating to cancellations or course-date changes
We collect this information to process and manage your course registration.
Payment Information
Payments may be processed by a third-party payment provider through WooCommerce.
The payment provider may collect information such as:
- Credit or debit card details
- Billing address
- Transaction information
- Payment authorization details
- Fraud-prevention information
Peel Epoxy generally does not receive or store your complete payment-card number. We may receive limited information such as the payment status, transaction identifier, payment method and the final digits of the card.
The payment provider’s handling of your payment information is governed by its own privacy policy and terms.
Flooring Quote Information
When requesting an epoxy flooring estimate, we may collect:
- Name
- Email address
- Phone number
- Project address or city
- Residential or commercial project type
- Type of space
- Approximate square footage
- Preferred flooring system
- Current concrete condition
- Preferred project timeline
- Project photographs or videos
- Additional information about the property or project
Do not upload documents or photographs containing personal information unrelated to the project.
3. Facebook and Instagram Lead Forms
Peel Epoxy may advertise training courses or flooring services through Facebook and Instagram lead-generation campaigns.
When you submit a Meta lead form, we may receive information that you choose to provide, including:
- Name
- Email address
- Phone number
- City
- Course or service interest
- Preferred course date
- Project type
- Approximate square footage
- Responses to custom questions
- The advertisement or campaign through which you contacted us
- Date and time of submission
Meta defines this information as lead-generation data and requires advertisers to provide appropriate disclosures, obtain necessary permissions, protect the information and use it consistently with the purpose communicated to the person submitting the form. Meta also prohibits advertisers from selling lead-generation data.
How We Use Meta Lead Information
We may use your lead information to:
- Respond to your inquiry
- Call, email or text you about the course or service you requested
- Provide course dates, pricing or registration information
- Discuss an epoxy flooring project
- Prepare or arrange a project estimate
- Follow up regarding your original request
- Measure the performance of our advertising campaigns
- Maintain records of inquiries and customer communications
We will not sell information collected through Meta lead forms.
Submitting a lead form does not automatically authorize unrelated or ongoing promotional messages. Where required, separate marketing consent will be requested.
Meta separately collects and processes information through Facebook and Instagram under Meta’s own policies. Peel Epoxy does not control Meta’s independent collection or use of information.
4. Information Collected Automatically
When you visit our website, certain technical information may be collected automatically through cookies, server logs, analytics tools and similar technologies.
This information may include:
- Internet Protocol address
- Browser type
- Device type
- Operating system
- Approximate location
- Referring website
- Pages viewed
- Buttons or links clicked
- Date and time of visits
- Time spent on pages
- Shopping-cart activity
- Checkout activity
- Advertising campaign source
- Cookie and device identifiers
We use this information to operate the website, understand visitor behaviour, improve performance, prevent fraud and measure advertising results.
5. Cookies and Similar Technologies
Cookies are small files placed on a browser or device when someone visits a website.
Peel Epoxy may use the following categories of cookies.
Essential Cookies
These cookies are required for functions such as:
- Website security
- Shopping-cart operation
- Checkout
- Account login
- Saving course selections
- Remembering cookie preferences
- Fraud prevention
Disabling essential cookies may prevent parts of the website from working correctly.
Analytics Cookies
Analytics technologies may help us understand:
- How visitors find the website
- Which pages visitors view
- How visitors move through the website
- Whether technical problems occur
- Which content generates registrations or quote requests
Advertising Cookies
When enabled, advertising technologies may be used to:
- Measure advertisement performance
- Attribute registrations or inquiries to campaigns
- Create advertising audiences
- Show relevant advertisements
- Limit repeated advertisements
- Understand activity following an advertisement
These technologies may include the Meta Pixel, Meta Conversions API, Google advertising tools or similar services.
You may manage cookies through the website’s cookie settings and through your browser. Blocking certain cookies may affect website functionality.
6. Meta Pixel and Advertising Measurement
Peel Epoxy may use Meta business tools, including the Meta Pixel or Conversions API, to measure interactions with our website and advertisements.
Depending on our configuration and your choices, information sent to Meta may include:
- Page visits
- Course-product views
- Button clicks
- Form submissions
- Checkout events
- Completed registrations
- Device and browser information
- Hashed contact information
- Advertising identifiers
We may use this information to understand campaign performance, improve advertising and reach audiences who may be interested in our training or flooring services.
Meta processes information received through its products according to its own privacy practices. Meta states that advertisers are responsible for their advertising content, targeting decisions and compliance with applicable laws.
7. How We Use Personal Information
Peel Epoxy may use personal information to:
Provide Training Services
- Process course registrations
- Confirm payments
- Send registration confirmations
- Provide course instructions
- Manage attendance
- Communicate schedule information
- Provide meals and accommodate disclosed dietary needs
- Issue course-completion certificates
- Provide post-course flooring support
- Process cancellation or date-change requests
Provide Flooring Services
- Review project inquiries
- Contact potential customers
- Arrange inspections or consultations
- Prepare quotes
- Recommend flooring systems
- Schedule installation work
- Manage customer projects
- Provide maintenance and return-to-service information
Operate Our Business
- Respond to questions
- Maintain customer and transaction records
- Manage accounting and tax requirements
- Improve our website and services
- Prevent fraud and unauthorized transactions
- Protect our website and business systems
- Enforce our policies and agreements
- Resolve complaints and disputes
- Comply with legal obligations
Advertising and Marketing
Where permitted and with any consent required by law, we may:
- Send course announcements
- Send registration reminders
- Promote future training dates
- Promote flooring services
- Send offers and company updates
- Measure advertising performance
- Create advertising audiences
- Personalize promotional communications
Canadian anti-spam rules generally require commercial emails and text messages to have consent, sender identification and a working unsubscribe mechanism.
8. Consent
By submitting information for a specific purpose, you consent to Peel Epoxy collecting and using it for that purpose.
For example:
- Registering for a course authorizes us to manage your registration.
- Requesting a quote authorizes us to contact you about the project.
- Submitting a Meta lead form authorizes us to follow up about the offer or service identified in the form.
- Selecting a marketing checkbox authorizes us to send the communications described beside that checkbox.
We will seek additional consent when we want to use personal information for a materially different purpose, unless the use is otherwise permitted or required by law.
You may withdraw consent, subject to legal or contractual restrictions and reasonable notice. Withdrawing consent may prevent us from providing certain services.
9. Marketing Communications
Peel Epoxy may send marketing emails or text messages only where permitted by applicable law.
Marketing messages will identify Peel Epoxy and provide a method to unsubscribe.
You may withdraw marketing consent by:
- Selecting the unsubscribe link in an email
- Replying “STOP” to an eligible text message
- Contacting us at [PRIVACY EMAIL]
- Calling 905-902-3007
Unsubscribing from promotional messages will not prevent us from sending necessary transactional communications, such as:
- Order confirmations
- Payment information
- Course instructions
- Schedule changes
- Quote responses
- Project communications
- Safety notices
- Policy or account notices
We may retain a limited suppression record to ensure we respect your unsubscribe request.
10. When We Share Personal Information
Peel Epoxy may share personal information with service providers that assist us in operating our business.
These may include:
- Website-hosting providers
- WordPress and WooCommerce service providers
- Payment processors
- Email and text-message providers
- Customer-relationship management platforms
- Accounting and bookkeeping providers
- Cloud-storage providers
- Website developers and technical support
- Analytics providers
- Advertising platforms such as Meta or Google
- Contractors assisting with training or flooring services
- Fraud-prevention and security providers
- Professional advisers such as accountants, insurers or lawyers
Service providers should receive only the information reasonably required to perform their services and are expected to protect it appropriately.
We may also disclose personal information:
- With your consent
- To complete a requested transaction
- To comply with a court order or legal requirement
- To investigate fraud, misuse or security incidents
- To protect Peel Epoxy, our customers or other individuals
- As part of a business sale, financing, reorganization or transfer
- Where otherwise permitted or required by law
We Do Not Sell Personal Information
Peel Epoxy does not sell personal information or Meta lead-generation data to data brokers or unrelated businesses.
11. International Processing
Some service providers may process or store information outside Ontario or outside Canada, including in the United States.
When information is processed in another country, it may be subject to the laws of that jurisdiction and may be accessible to courts, law-enforcement agencies or government authorities in accordance with applicable law.
Peel Epoxy remains responsible for personal information under its control and selects service providers based on the services and protections they offer.
12. Retention of Personal Information
We retain personal information only for as long as reasonably required to:
- Provide the requested service
- Complete a course or installation project
- Provide customer support
- Maintain business and accounting records
- Meet tax, insurance or legal requirements
- Handle disputes, refunds or chargebacks
- Enforce agreements
- Prevent fraud
- Maintain marketing consent or unsubscribe records
Different categories of information may be retained for different periods.
When information is no longer reasonably required, we may delete it, securely destroy it or anonymize it.
PIPEDA’s principles require organizations to limit use, disclosure and retention to the purposes for which information was collected, unless the individual consents otherwise or the law permits another use.
13. Information Security
Peel Epoxy uses reasonable administrative, technical and physical safeguards intended to protect personal information against:
- Unauthorized access
- Loss
- Theft
- Misuse
- Disclosure
- Copying
- Modification
- Destruction
Safeguards may include:
- Password-protected accounts
- Access controls
- Secure website connections
- Software updates
- Firewalls
- Restricted staff access
- Reputable payment processors
- Data backups
- Staff confidentiality requirements
No internet transmission or storage system can be guaranteed to be completely secure.
The Office of the Privacy Commissioner recommends safeguards appropriate to the sensitivity of the information, including technological, physical and organizational controls.
14. Privacy Breaches
If Peel Epoxy becomes aware of a privacy or security incident, we will investigate and take reasonable steps to contain and address it.
Where required by applicable law, we may notify affected individuals and report the incident to the appropriate authority.
15. Accessing or Correcting Your Information
You may request to:
- Confirm whether we hold personal information about you
- Access personal information under our control
- Correct inaccurate or incomplete information
- Ask how your information has been used
- Ask which organizations it has been disclosed to
- Withdraw marketing consent
- Request deletion, subject to legal retention requirements
- Raise a concern about our privacy practices
Requests should be sent to:
Email: [PRIVACY EMAIL]
Phone: 905-902-3007
We may need to verify your identity before processing a request.
Access may be limited where disclosure would reveal another person’s information, confidential commercial information or information that cannot legally be disclosed.
PIPEDA includes rights relating to access, accuracy and challenging an organization’s compliance with its privacy obligations.
16. Children and Minors
Peel Epoxy’s Meta lead-generation campaigns are intended for adults and will not knowingly be targeted to minors.
Meta’s Lead Ad Terms prohibit advertisers from targeting lead-generation features to minors.
Contact us if you believe a minor has submitted personal information through one of our advertising forms.
17. Third-Party Websites and Platforms
Our website may contain links to:
- Google Maps
- Payment providers
- External websites
- Other third-party platforms
Peel Epoxy is not responsible for the privacy practices, security or content of third-party services. Review their privacy policies before providing information.
18. Changes to This Privacy Policy
We may update this Privacy Policy when our services, technologies, advertising practices or legal obligations change.
The revised policy will be posted on this page with an updated effective date.
Material changes may also be communicated through the website, email or another appropriate method.
19. Privacy Questions and Complaints
Questions, access requests or complaints should first be directed to Peel Epoxy.
Peel Epoxy
1110 Kamato Road
Mississauga, Ontario
Canada
Phone: 905-902-3007
Email: [PRIVACY EMAIL]
We will review privacy concerns and respond within a reasonable period.
Individuals may also contact the Office of the Privacy Commissioner of Canada regarding concerns governed by federal private-sector privacy law.